Reach more users

ActivityWatch is getting pretty good (at least that's what our current users think) and it's getting to the point where the impact/utility it has is limited by the number of people using it.

It would be nice to get it into the hands of more people, not the least because more users mean more people potentially donating. We have metrics on users/downloads/pageviews (see #83) as well as survey data from current users (see #291), so we're well prepared to evaluate which efforts give results.

Questions:

- How do we reach more people going forward?
- Why do some people who find ActivityWatch don't start using it?
- Likely related to most requested features yet to be implemented?
- Is installing ActivityWatch too complicated? (currently the case on macOS, see #334)
- Are we not designing for their use case?
- How do people find us now?
- I have data on this from website analytics (a lot of people come from AlternativeTo or through Google searches)
- How have efforts to reach users in the past performed?
- Toggl has a blogpost on how putting effort into social media presence has limited impact (can't find it now though)

We've done some work on this in the past (https://github.com/ActivityWatch/activitywatch/issues/38), this issue is intended to track the general continuation of that work.

Accepting suggestions for how to reach out to a wider audience :slightly_smiling_face: