hackforla / hackforla/marketing
Org & Project Videos: Outreach to PMs
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Description
### Overview
HFLA Org leaders need videos to tell our story in order to do fundraising, attract mentors, job opportunities for our members.
Hack for LA Product Managers need videos to tell their story in order to do fundraising, attract members and mentors, and find an audience for their product.
### Action Items
- [x] Set up the instructions and submission folder
- [x] Draft text message to go on Slack general channel
- [x] Bonnie at channels the message out
- [x] Evaluate response after one week
- [x] Draft a text message to send on Slack to each team to solicit participation from members
- [x] Make a list of projects that we will reach out to
- [x] Do the outreach
- [x] Evaluate response after one week
- [x] Mike to write script for Bonnie's video to PMs
- [ ] Bonnie to record video and send to priority projects
### Resources/Instructions
- [Self-tape Instructions](https://docs.google.com/spreadsheets/d/1ShWartLpjimw7WX9Pnki8Q_KNb5Fe7HsT9KafRD0-MQ/preview)
- [Submission Drive](https://drive.google.com/drive/folders/1O_AN_FK28J1_kP4SXt_vPtNdwyOs219Q)
- Bonnie's Slack message sent on 2/1/22:
```
@channel Hack for LA needs you!! :female_superhero::skin-tone-4: :male_superhero::skin-tone-3:We are putting together a Hack for LA video :movie_camera: to share with people what its like being a volunteer :zap: at Hack for LA. [Find out more](https://docs.google.com/spreadsheets/d/1ShWartLpjimw7WX9Pnki8Q_KNb5Fe7HsT9KafRD0-MQ/preview).
```
- Draft of individual team message:
```
Hello {insert team name}! Hack for LA needs you!! :female_superhero::skin-tone-4: :male_superhero::skin-tone-3:We are putting together a Hack for LA video :movie_camera: to share with people what it's like being a volunteer :zap: and what problem your project addresses.
Find the instructions at the link below and thank you for your participation!
(https://docs.google.com/spreadsheets/d/1ShWartLpjimw7WX9Pnki8Q_KNb5Fe7HsT9KafRD0-MQ/preview)
```
- Draft of Bonnie's script to PMs
```
Hello. First off I want to thank you for the incredible work you've been doing for Hack for LA. We wouldn't be where we are without volunteers like you. But we know you won't be able to stay forever, which is why we need to consistently attract new talent. We also need an asset to show prospective donors and business partners. Our marketing team has decided that the best way to accomplish these goals is through a custom video.
Here's where you come in. We're looking for quick video sound bites from your team about what it's like being a volunteer here, what it means to you, and what your project is trying to accomplish. They'll be woven together into a video that will tell the Hack for LA story.
We've put together some simple instructions and prompts for volunteers to create quick self-taped interviews. Once completed, they can be uploaded to the designated google drive. Thank you for your participation!
```
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