How to Track Clicks on Out-Bound Links?

# ⚠️ WARNING: this issue is "Work in Progress" ... 🚧 🏗

Please _ignore_ this issue. I will be "fleshing it out" shortly ...

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## Client-Specific _Use-case_

At present the Club Soda website has a _relatively_ long (_base_) URL https://joinclubsoda.co.uk/


The "_Guide_" Website/App that we are re-building: https://clubsodaguide.com

It means that when they share a link on their _sosh_ https://twitter.com/joinclubsoda
it's almost always _super_ long and gets cut-off:
This is not a "_big_" problem. (_**Meta**: so I might not even **mention** it!_)
What _is_ a big problem is that _clicks_ on the links are _not_ being tracked/captured effectively.

## Tracking _Out_-bound Links

Yes, we _can_ track clicks on out-bound links using _custom_ GTM event: https://support.google.com/analytics/answer/1136920
But this _should_ be done _automatically_.

## _Suggestion_

Visit: https://iwantmyname.com and enter _short_ keywords or abbreviations
and see what _short_ domains are available.
e.g: soda.gd ("soda good")


or


We probably cannot go _too_ short without complete loss of meaning.
We want the short link to be _somewhat_ "on brand", although for the most part,

Sadly, soda.club is "taken" (_that was my first thought_)

## "_Cons_" to Using a Short URL for _In_-bound Links?

There are _two_ potential "_downsides_" to this approach:

### 1. "Dilution" of the DWYL "Brand"?

#### _Counter_ Argument

### 2. "Loss of SEO"

#### _Mitigation_

See: https://moz.com/learn/seo/redirection

The issue names no repository files, tests, or implementation entry points and explicitly says to ignore it while the scope is fleshed out. First clarify whether the work is outbound-link click tracking, URL shortening, or both; completion criteria and a code starting point are not yet defined.

Written by the indexing model from the issue text.