embed_bqm silently assumes that chain_strength is a positive number

https://github.com/dwavesystems/dwave-system/blob/b233941673cda08c194d769b067ab06ce43ea077/dwave/embedding/transforms.py#L274-L278

`embed_bqm` assumes a positive sign for `chain_strength`:

```python
import networkx as nx
from dwave.embedding import embed_bqm
import dimod

g = nx.Graph()
g.add_edge(100, 101)
bqm = dimod.BQM.from_ising({1: 0}, {})
emb = {1: [100, 101]}

for chain_strength in [-2, 2]:
print(
embed_bqm(bqm, embedding=emb, target_adjacency=g, chain_strength=chain_strength).quadratic
)
```
Output:
```
{(101, 100): 2.0}
{(101, 100): -2.0}
```

The parameter is described as "coupling strength". I would expect that it either

1. Applies the sign passed (your sampler could be a maximizer)
2. Assumes minimization: It accepts any number and enforces the sign by taking `abs` of the input.

The current scheme where the sign is flipped is unexpected