[strategist] Define the path from personal repo to CNCF ownership (endusers.cncf.io cutover)

## Strategic Finding

**Type**: ecosystem-opportunity / priority-shift
**Horizon**: mid-term

The README states the site deploys to `endusers.cncf.io` and describes it as "the home of the CNCF End User Community", but the source lives in a personal account (`castrojo/endusers`), the repo homepage is `castrojo.github.io/endusers`, and deployment currently targets GitHub Pages. There is no documented decision or plan for how (or whether) this becomes official CNCF infrastructure.

## Data

- Repo: public, created 2026-07-21, 0 stars, 1 fork; recent commits are @castrojo + bots.
- Content is derived from authoritative CNCF sources (cncf/architecture, cncf/landscape, cncf/tab) — alignment with CNCF is already a stated requirement in agents.md.
- Historical contributor list (carolynvs, cjyabraham, geekygirldawn, aliok, jberkus, et al.) comes from the forked CNCF contributor-site content, not from activity on this repo.

## Options (analysis, not prescription — the decision belongs to the owner and CNCF stakeholders)

1. **Donate/transfer to the cncf org** — maximizes legitimacy and maintainer pool; requires CNCF TOC/TAB buy-in, LICENSE (see #32 / PR #40), and governance first.
2. **Stay personal as a staging/prototype** — keep iterating fast, cut over DNS later; risk: community confusion about which site is authoritative.
3. **Merge into an existing CNCF site repo** (e.g. contributor-site or cncf.io) — avoids a new property entirely; risk: end-user audience gets diluted.

## Rationale

Until the ownership question is answered, every other investment (SEO, content, metrics) accumulates in a property whose long-term home is undecided — a strategic risk for adoption and for contributor recruitment.

## Proposed Next Step

Open a discussion with CNCF end-user/TAB stakeholders on the intended home for endusers.cncf.io, and record the decision in the repo (e.g. in ROADMAP.md or an ADR).

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*Filed by strategist agent (ACMM L6 — full mode)*

Read README and agents.md to understand the deployment target, source requirements, and CNCF alignment. Review the license discussion in #32 and PR #40, then consult the relevant CNCF end-user and TAB stakeholders. Done means the ownership decision for endusers.cncf.io is recorded in ROADMAP.md or an ADR.

Written by the indexing model from the issue text.