Current devel branch doesn't deploy due to image name

ISSUE TYPE

• Bug Report

SUMMARY

if you try to follow the instructions for the current devel branch, you get an imageerrbackoff because the TAG it's looking for is latest, and that doesn't exist. it needs to be devel or 0.14.0 ...

ENVIRONMENT

• AWX version: 0.14.0
• Operator version: devel
• Kubernetes version: 1.22 (k3s)
• AWX install method: k3s

STEPS TO REPRODUCE

Download current branch (devel)

make deploy 

... wait

kubectl get pods -n awx

EXPECTED RESULTS

I should see the operator deployed

ACTUAL RESULTS

Events:
  Type     Reason     Age                From               Message
  ----     ------     ----               ----               -------
  Normal   Scheduled  23s                default-scheduler  Successfully assigned awx/awx-operator-controller-manager-7c6c695c8d-l7rz8 to iicl00149
  Normal   Pulled     23s                kubelet            Container image "gcr.io/kubebuilder/kube-rbac-proxy:v0.8.0" already present on machine
  Normal   Created    23s                kubelet            Created container kube-rbac-proxy
  Normal   Started    23s                kubelet            Started container kube-rbac-proxy
  Warning  Failed     21s (x2 over 22s)  kubelet            Error: ImagePullBackOff
  Normal   BackOff    21s (x2 over 22s)  kubelet            Back-off pulling image "quay.io/ansible/awx-operator:latest"
  Normal   Pulling    10s (x2 over 23s)  kubelet            Pulling image "quay.io/ansible/awx-operator:latest"
  Warning  Failed     10s (x2 over 22s)  kubelet            Failed to pull image "quay.io/ansible/awx-operator:latest": rpc error: code = NotFound desc = failed to pull and unpack image "quay.io/ansible/awx-operator:latest": failed to resolve reference "quay.io/ansible/awx-operator:latest": quay.io/ansible/awx-operator:latest: not found
  Warning  Failed     10s (x2 over 22s)  kubelet            Error: ErrImagePull

ADDITIONAL INFORMATION

If you update the Makefile to have a different version listed, it works fine

Events:
  Type    Reason     Age   From               Message
  ----    ------     ----  ----               -------
  Normal  Scheduled  21s   default-scheduler  Successfully assigned awx/awx-operator-controller-manager-7f86988565-sk8w5 to iicl00149
  Normal  Pulled     20s   kubelet            Container image "gcr.io/kubebuilder/kube-rbac-proxy:v0.8.0" already present on machine
  Normal  Created    20s   kubelet            Created container kube-rbac-proxy
  Normal  Started    20s   kubelet            Started container kube-rbac-proxy
  Normal  Pulling    20s   kubelet            Pulling image "quay.io/ansible/awx-operator:devel"
  Normal  Pulled     17s   kubelet            Successfully pulled image "quay.io/ansible/awx-operator:devel" in 2.8943327s
  Normal  Created    17s   kubelet            Created container manager
  Normal  Started    17s   kubelet            Started container manager

AWX-OPERATOR LOGS

Start with the Makefile and trace the image tag used by make deploy. Reproduce with make deploy, then inspect the operator pod with kubectl get pods -n awx and its events. Done means the deployment uses an available image tag and the operator pod starts without ImagePullBackOff.