SSWConsulting / SSWConsulting/SSW.Rules.Content
Rename rule: 'Do you show authorship and E-E-A-T signals?' to 'Do you have genuine content?'
@isaaclombardssw is already working on this.
Since Jul 28, 2026.
- Dominant language
- MDX
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Description
Cc: @isaaclombardssw @adamcogan @Matt-Goldman
Hi Team,
The rule "Do you show authorship and E-E-A-T signals?" needs to be reframed with a more user-friendly title. The feedback suggests that the current title is too technical and could be better framed to focus on the core concept of genuine content creation.
Tasks
- Change the rule title from "Do you show authorship and E-E-A-T signals?" to "Do you have genuine content?"
- Update the URI from
author-e-e-a-ttogenuine-content - Update the slug to match the new URI
- Ensure all redirects are set up properly from the old URI to the new one
- Review the rule content to ensure it aligns with the new title focus on "genuine content"
- Update any internal links or references to this rule in other rules
Related Rule
Context
The rule currently explains E-E-A-T (Experience, Expertise, Authoritativeness, and Trust) signals for SEO purposes. While the content is valuable, the title should be more approachable and focus on the outcome (genuine content) rather than the technical SEO terminology (E-E-A-T signals).
The new title "Do you have genuine content?" is more intuitive and will better resonate with readers while still covering the same important concepts about authorship, credibility, and trust signals.
Prototype by @calumjs
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