Openpanel-dev / Openpanel-dev/openpanel

Use event attribute for funnels

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#109 1 comment 0 reactions 0 assignees View on GitHub

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enhancement
Dominant language
TypeScript
Stars
7k
Forks
481
Avg merge
1d 3h
Merged PRs (30d)
21

Description

Right now, you can only join funnel events on the profile or session. Could it also be possible to join on an attribute? For example, let's say that I have an email funnel with events Email Sent, Email Delivered, Email Opened. Each event has an email_id property. If I send 10 emails to the same user and they only complete the funnel for one of the emails, it looks like the conversion rate is 100% even though it's really only 10%.

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Research direction

Start by locating the funnel implementation that currently joins events by profile or session, then trace how event properties are represented and compared. Done means funnels can join on an event attribute such as email_id, so multiple emails to one user are evaluated separately and the stated conversion rate is no longer incorrectly shown as 100%.

Written by the indexing model from the issue text.

Assessment

Tech stack
typescript
Domain
analytics
Issue type
Feature
Difficulty
4/5
Estimated time
3-5 days
Activity status
Stale
Clarity
Needs clarification
Newbie friendliness
35/100

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