command-line interface for the installer

**Is your feature request related to a problem? Please describe.**

We are building a Maya plug-in on top of Maya-USD. In order to easily distribute this plug-in to internal users we would like the option to automatically install the correct version of Maya-USD for them. Currently, Maya-USD only seems to be distributed as a executable without any command-line interface (CLI), making it impossible to use the installer directly to automatically install Maya-USD without user interaction.

**Describe the solution you'd like**

We would like to have an installer that provides some basic CLI ([e.g. like this](https://learn.microsoft.com/en-us/windows/win32/msi/standard-installer-command-line-options)), which would allow us to install the Maya-USD plugin without requiring user intervention.

**Describe alternatives you've considered**

Currently, we work around this problem by installing the plugin locally then creating a new archive which is hosted internally. This archive can then be retrieved and configured using the `MAYA_MODULE_PATH` environment variable. This seems to work, however it does require some maintenance when we want to update to a newer version of Maya-USD

Alternatively to a CLI for the installer, just having the compiled plugin as a `.zip` archive added to the release would also be sufficient for our current needs.

**Additional context**

I understand this might not be a high-priority issue, but it would be a very welcome quality of life improvement which would simplify our distribution system significantly.

If there are other ways to distribute this easily, I would gladly welcome any suggestions as well!

Start by examining how the existing executable installer is produced and distributed, then compare the requested MSI-style CLI with the alternative compiled-plugin .zip archive. The work is done when Maya-USD can be installed without user interaction, or an official release archive can be retrieved and configured through MAYA_MODULE_PATH.

Written by the indexing model from the issue text.